The process of AGE

By March 17, 2014 May 23rd, 2014 Graphic Design, Print Design, Typography

The process of designing a logo and branding for AGE began when the company was called AGCE.

I started by reviewing some typeface that might look good with those letters after considering the brand requirement was for a modern entertainment booking group.

AGCE Group typefaces

I also wanted to consider how the logo might look if it were animated.


AGCE-Logo-2-motion

AGCE-Logo-2-01

 

By round two of the design process, I was exploring the use of circle and triangle, and trying to refine and minimalist the design while still communicating the letter forms of AGCE in the design.

AGCE-Group-Logo-2 AGCE-Logo-2-02 AGCE-Logo-2-03 AGCE-Logo-2-04 AGCE-Logo-2-05 AGCE-Logo-2-06 AGCE-Logo-2-07 AGCE-Logo-2-09

 

By round 3 of the design process, the client wanted to explore a tailored-look, a badge-emblem with a hand-crafted stitched look.

AGCE-Group-Logo-3 AGCE-Logo-final-1

 

AGCE-Logo-final-2

 

 

By round four of the design process, the client changed the company name to AGE and purchased new URLs.

This was like a breathe of fresh air. The acronym AGE was so much more inspiring to design for.

AGCE-Logo-4-01 AGCE-Logo-4-02 AGCE-Logo-4-03 AGCE-Logo-4-04 AGCE-Logo-4-05 AGCE-Logo-4-06 AGCE-Logo-4-07 AGCE-Logo-4-final

By round five of the process of AGE design, the client decided upon a logo they liked.

AGE-favicon AGE-logoAGE-logo-K

 

So we could then begin thinking more about business card designs and then built there website.

AGE-Business-back-yellow-2 AGE-Business-back-yellow AGE-Hot-Foil AGE-Leather-Stamp AGE-stationery-mockup AGE-Business-Card-1 AGE-Business-Card-2

Join the discussion 2 Comments

  • essayforme says:

    write a essay for me http://sertyumnt.com/

    Hi there this is kind of of off topic but I was wanting to know if blogs use WYSIWYG editors or if you have to manually code with HTML. I’m starting a blog soon but have no coding skills so I wanted to get advice from someone with experience. Any help…

  • Web Guru says:

    Yes, the blog editor in WordPress is a WYSIWYG editor, also you can manually code with HTML, you can do both. It is easy to get started. Also, they are working on an advanced text editor called Gutenberg which will give you even more options. Bloggers best friend is WordPress;
    https://wordpress.org/

Leave a Reply